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CPQ: Time is Money!

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Kris Sæther



2 min

As Benjamin Franklin said "remember that time is money". When time equals money, the struggle to deliver accurate price quotes and slow client response times directly impact your win rate. 

With a CPQ solution, or configure­, price­, quote software, you automate your quote to contract process, leveraging winning pricing strategies, producing more custom configurations and delivering faster proposals. The right CPQ solution automates your sales workload and streamlines your business operations so you can save time and focus on growing your business.

Here are 4 powerful sales goals the right CPQ solution can help you achieve this year. Let’s take a look!

1. Improve sales process efficiency

Instead of spending time juggling various spreadsheets and emails, and manually tracking responses to quotes, your sales team invests their time in customer-facing activities.Gone are the delays that disappoint clients because your CPQ solution automates their quote generation workload. Say hello to more customer-face-time and selling for your sales team.

2. Simplify complex and custom configurations rules

Anytime you ask your sales team to rely on interdependent products, interfaces and pre-defined pricing rules you risk quote accuracy, limiting your sales opportunities and, by default, constraining your annual growth.The right CPQ solution guides your team’s selling approach so they have the flexibility to quickly upsell, cross-sell, bundle and increase deal size with the accuracy you can trust.

3. Eliminate internal silos and improve transparency 

Configuration and pricing errors are costly, time-consuming, and bad for business. So is the labor-intensive task of constantly updating existing products and introducing new ones to your sales team. The right CPQ solution drives this configuration heavy lifting for you. By eliminating the silos between sales, engineering and product teams, everyone saves time. Sales keeps moving forward, engaging clients, automatically configuring quotes and closing more complex deals faster.

4. Harmonizing processes by integration with other systems

To stay ahead of the competition, today’s sales teams are looking for an edge. CPQ solutions deliver that edge, helping your sales team more quickly produce accurate and highly configured quotes on-demand for your clients. The right CPQ solution offers an API for a rapid, cost-effective implementation so you can focus on configuration and adoption, and get your team back to selling. In fact, our XaitCPQ solution often sits between CRM and ERP as a dedicated Quote-To-Contract solution.

Welcome to the digital future, where the right CPQ solution drives business transformation that finds sales reps spending more time with clients and closing more deals faster. 

Related article: 8 Business Benefits of CPQ Software

Guide to CPQ software ebook


Author picture

Kris Sæther

Kris Sæther is Chief Commercial Officer of Xait. He holds a Bachelor of Science in Graphic Media Studies, and has worked in financial communication in London and Frankfurt prior to joining Xait. He has 20+ years experience from the information management industry. Kris is an avid runner and skier, and a passionate fan of the world’s coolest soccer team, Tottenham. If he is not working or running you will find him cheering for his two daughters on the handball court.

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