![](https://www.xait.com/hubfs/XaitCPQ/Stock%20Image/teamwork-makes-the-dream-work-86ZPTHB.jpg)
CPQ Guided Selling: How to Fulfill Customer Needs Faster
17.05.2024
-5 min
![](https://www.xait.com/hubfs/Imported_Blog_Media/Sales%20enablement%20enhances.jpg)
Software
LET'S TALK!
We offer software that makes you win big and ultimately gives you the work-life balance you deserve.
XaitPorter
Co-authoring and automation solution for complex documents
XaitCPQ
Quickly and accurately price combinations of interdependent products and services
XaitProposal
Guided proposal creation for comprehensive, winning proposals
XaitRFI
The smarter way to respond to RFIs, DDQs and security questionnaires
XaitWebProposal
The easiest way to create interactive and custom mini-websites
XaitAI
The X factor for analyzing and writing winning bids and proposals
Industry
OUR SOLUTIONS BY INDUSTRY
Do you have a question about your business vertical?
Resources
RESOURCES
Discover all our Xaiting resources!
About us
LET'S TALK
We can challenge mindsets and make significant changes to the way people interact
Kevin Geraghty
17.05.2024
-5 min
CPQ guided selling is like driving with a GPS. Just like a GPS guides you to your destination, CPQ guides you to your ideal, customer-specific, error-free quote.
Why do you need a GPS when you have a map? Because in today's fast-paced business world, speed and efficiency are crucial for success. And manually navigating complex configurations and pricing takes a significant amount of time. And too many experts and revisions and delays to be competitive.
Enter CPQ guided selling, your secret weapon for transforming lengthy sales expeditions into quick, winning trips. In this blog we'll look at the impact of traditional quoting methods on sales and customers. And share how CPQ guided selling drives more successful customer interactions to close more deals.
CPQ guided selling is an automated sales process designed to help you navigate an increasingly complex product stack and pricing portfolio and build custom quotes.
That’s the revenue-generating power of CPQ guided selling. It makes you easier to buy from.
Customers have a barrage of questions. Everything from part compatibility and performance expectations to pricing options and discounts. Manually configuring and pricing each request, takes time. So does chasing down experts to check on solution compatibility and dependencies.
Mistakes naturally creep in, requiring corrections. Resulting in approval delays that frustrate customers and erode trust. Or worse, send them fleeing into the arms of your competition.
Traditional manual quoting methods trap you in a frustrating cycle of errors and revisions. Leaving little room for strategic thinking and personalized customer interaction and quoting.
Imagine this: A customer calls to buy solar power for her farm. CPQ guided selling helps you quickly understand her needs and tailor the right system size for her organic produce business. A few seconds later, you have the right price, with a savings up to 70% on her electricity bill! Within the hour, your client receives her quote - including financing options.
Just like a GPS provides route-specific distance and detour information. CPQ guided selling provides customer-specific configuration and pricing options. And value-add information that boosts customer confidence in you.
With CPQ guided selling, you streamline the sales process in six crucial ways:
The world of sales is constantly evolving, and the need for efficiency and a seamless customer experience is crucial. CPQ equips you with the GPS-like precision you need to effectively navigate complex conversations and quoting scenarios. It streamlines your process, empowers your customers, and ultimately leads to a transparent, thriving pipeline.
From manufacturing and energy and renewables to government contracting, CPQ is a powerful tool for business growth. In fact, industry research demonstrates CPQ guided selling delivers:
Why do global businesses trust Xait to accelerate their quoting process?
“At the end of the day, faster quoting means one thing: More quotes can be produced per employee, without losing quality.” - Tony Serratore - Head of IT at Penlon
It's time to stop chasing customers with inaccurate, generic quotes that get lost in the pile. Equip your team with CPQ guided selling and start quoting to win with:
Today's savvy buyers demand speed and efficiency. If they don't get it form you, they'll find someone else. CPQ guided selling has emerged as a powerful tool for fulfilling customer needs and expectations faster than ever before. Time to transform your quoting process from a tedious hurdle into a smooth and transparent selling advantage.
Kevin Geraghty
Kevin's passion is helping companies become easier to buy from. He is a pioneer and thought leader in CPQ (Configure, Price, Quote). Quick to spot how technology (in particular CRM and product configuration software) enhances sales team performance, he was instrumental in the development of cloud based CPQ applications. He co-founded BlueprintCPQ in 1999, and built this to become one of the most powerful and flexible CPQ platforms. BlueprintCPQ was acquired by Xait in December 2020 where Kevin is Head of CPQ practice and Managing Director of Xait Ltd where he continues to apply his innovative thinking and experience to drive sales efficiency.