The Frustrating Wait for Proposal Content
It’s 6 pm, the night before your next proposal review...
You're double-checking compliance, dropping in a few new graphics and skimming content for inconsistencies. And there it is, your worst fear made real. Pages and pages of missing requirement responses. Content holes so big you can drive a tractor trailer through them. How can you possibly have a productive review when there’s nothing to review?
You take a deep breath. OK, been there, done that, bought the T-shirt. But, you ask yourself, why? Why every darn time?
If you’re over the frustrating wait for proposal content on your large, complex bids, rest easy. Here are two strategic maneuvers you can make right now to put an end to the wait - and get more done.
Overdue proposal content is frustrating, but easy to justify. The expert writing your project plan is about to go live with your new client. The expert responsible for your solution overview is running product development sprints. The expert responsible for the technical solution is still working on another proposal that just got extended.
You can’t expect on-time proposal content from experts who have full-time jobs on projects with their own shifting priorities. You can, however, tweak your process and buy your experts more time.
Stop risking your review and delivery deadlines on missing content, and last-minute scrambles to fill the gaps. Work in-parallel, buy your experts more time to succeed, and elevate expert accountability from can’t to can-do.
Traditionally, your proposal writing process follows a serial, or sequential, process; one expert works on one section at a time, with no overlap. All experts wait to write until the first expert in the cue is finished. Then they wait for the second expert in the cue, and so on. It’s frustrating for experts with time constraints, and puts you and your proposal at significant risk. Content that should take less time to develop takes more time, putting an additional resource and financial burden on your shoulders.
You can’t expect on-time proposal content when your experts spend more time waiting to write then writing. You can, however, refine your process and buy your experts more time.
Stop surrendering your content control to an outdated serial process, bottlenecks and expert frustrations. Work in-parallel, empower real-time collaboration and hit those deadlines.
You’re on a business mission; lead your team and submit a winning proposal. As a proposal manager, you bring understanding, direction, energy, and structure to the process, but you can’t write the content alone. If the frustrating wait for proposal content is derailing your process, and impacting your ROI, then it’s time for a time-saving, volume-scaling change.
Our Business Development Manager Jacob was previously an associate partner at one of the largest Consultancy Houses focused on Innovation Funding within Europe. He spent four years working with some of the UK's most innovative businesses from local farms to global manufacturers and household names. He has studied Law at Queen Mary University of London where he graduated with a First Class Honors. Beside work, Jacob loves to travel and experience new cultures, cooking throughout lockdown became a bit of a passion, fine dining and basically anything that involves food!