If you sell services instead of products, quoting is more than a formality — it’s a battle. Every client has unique needs. Your pricing is complex. And your sales reps are buried under manual processes that drag out deals.
For most professional services organizations, quoting isn’t just slow — it’s broken.
Slow Quoting Hurts Your Sales Team
Without the right tools, the quoting process becomes a time-wasting obstacle. Teams rely on spreadsheets, email chains, and outdated templates. Everyone works in silos. And even simple changes lead to hours of back and forth.
Your sales teams feel the pain every day:
- Wasted time building quotes from scratch
- Inconsistent pricing and mistakes
- Delayed responses to high-value clients
- No clear status updates or visibility
And while your team is struggling to format a PDF, your competitors are already closing the deal.
Manual Quoting Is Costing You Business
Here’s what happens when you stick with outdated quoting methods:
- Pricing Inconsistencies Damage Trust: Without automated pricing rules, reps make guesses or pull numbers from old quotes. You risk over-discounting or leaving out important services. And once the client spots the inconsistency, confidence disappears.
- Version Control Spirals: Quotes bounce between sales, finance, and delivery. Small updates get lost. Teams work on outdated versions. And approvals get delayed — again.
- No Real Time Visibility: Leaders can’t see what’s holding up quotes. Reps don’t know which ones are ready to send. Without real time visibility, it’s impossible to track progress or spot bottlenecks.
- Your Sales Cycle Slows Down: Every delay in quoting drags out your sales cycle. By the time the quote’s ready, the client’s cooled off — or signed with someone else.
What Makes Quoting in Services So Difficult?
Professional services firms deal with quoting challenges that product-based companies don’t face:
- Pricing depends on time, effort, resources, and delivery models
- Quotes often include multiple service packages or billing types
- Quotes need to reflect team availability, SLAs, or project phases
- Stakeholders from multiple departments need to review and approve
In short, services quoting is complex — but doing it manually makes it worse.
The Smarter Way: Use CPQ Software
A CPQ (Configure Price Quote) platform takes the pressure off your team and gives you a repeatable, scalable way to generate quotes — fast.
Here’s how a CPQ solution helps:
- Fast, Accurate Quote Generation: No more guesswork. Reps can build professional, error-free quotes in minutes with guided workflows and templates tailored to your business model.
- Automate Complex Pricing: Support for margin-based pricing, usage-based models, cost-plus billing, and more. CPQ applies your pricing rules every time — no manual calculations needed.
- Improve Sales Processes: Track quotes, automate approvals, and update pricing centrally. Your whole team works from the same data. No confusion. No delay.
- Guide Sales Reps: Guided selling tools help reps choose the right services, packages, and add-ons based on the customer’s needs. Even junior reps can quote like pros.
- Ready to Fix Your Quote Process? Manual quoting wastes time, increases risk, and slows down deals. CPQ software gives your team the structure, speed, and accuracy they need to win more business — especially when selling complex services.
How CPQ Transforms Quoting for Professional Services
Switching to a CPQ solution doesn’t just save time — it changes how you sell. When you automate and streamline your quoting process, you give your sales team the tools to move faster, sell smarter, and close more.
Here’s what that transformation looks like for professional services firms.
Faster Quotes, Happier Clients
In professional services, speed matters. The first quote often wins. With CPQ software, your sales team can generate accurate quotes in minutes — not days.
- No more searching for old documents
- No more manual tax or discount calculations
- No more delays waiting for approvals
This means your prospects get clear, professional quotes fast. And your team stays focused on selling — not formatting.
Built-In Accuracy and Compliance
Services quoting often involves custom pricing, resource constraints, and client-specific terms. Manual work leads to quoting errors that erode trust or lose deals.
With CPQ, your pricing logic lives inside the system. It automatically applies the right rules — for labor, discounts, billing types, or service levels. That means:
- Quotes align with approved pricing models
- Sales reps stay within margin guardrails
- Compliance and approvals happen in real time
You protect your business while helping your team move fast.
Real Time Visibility into Every Quote
When quoting is manual, you never really know where deals stand. With CPQ, you gain real time visibility into every quote and pipeline stage.
Sales leaders can:
- See where quotes are stuck
- Track how long each step takes
- Spot trends and optimize workflows
That means better forecasting, better decisions, and fewer surprises at quarter-end.
Smooth Collaboration Across Teams
Professional services organizations often involve multiple teams in quoting — sales, project delivery, finance, and legal. CPQ connects everyone on one platform.
- Built-in collaboration tools reduce email chains
- Everyone sees the same quote, version, and notes
- Approvals flow automatically, not manually
The result? Less friction. Fewer errors. Faster deals.
Recommended Customer Stories

Case Study: Fabtek
Fabtek deliver detailed, accurate quotes 50% faster to scale their operation and increase sales.

Case Study: Penlon
Penlon revolutionized their entire quoting process, eliminated errors and increased capacity.

Case Study: Eurotherm
Quote time by more than 50%, automatically generating part numbers and pricing.
Proven Results with CPQ
Firms that adopt CPQ software see real gains in revenue, efficiency, and win rates. Here are just a few industry benchmarks:
- 70% fewer quoting errors (Aberdeen Group)
- 30% faster sales cycles (Forrester Research)
- 10% increase in average deal size (Nucleus Research)
Whether you're selling strategy, support, or project work, CPQ for professional services gives your team the edge.
CPQ Helps You Grow and Scale
As your business grows, quoting complexity increases. You add new services, new pricing tiers, and new approval requirements. Manual processes can’t keep up — but CPQ can.
You gain:
- A centralized place for service catalogs and pricing
- Scalable approval workflows
- Analytics to improve your quote generation strategy
- Confidence to handle more deals with the same team
See How XaitCPQ Delivers for Services Teams
At Xait, we built our CPQ platform to handle the complexity of services quoting — without slowing you down. Whether you're managing dozens of deliverables or adjusting pricing for each client, XaitCPQ makes it simple.
With XaitCPQ, professional services teams can:
- Generate consistent, compliant quotes quickly
- Reduce delays from manual revisions
- Improve collaboration across sales and delivery
- Gain full real time visibility into their quoting pipeline
Case in point:
Companies like Fabtek and Penlon have used XaitCPQ to:
- Cut quote times by over 50%
- Eliminate pricing mistakes
- Increase quote capacity without adding headcount
Take the First Step Toward Smarter Quoting
If your team is stuck in manual quoting, now’s the time to make a change. CPQ gives you the tools to quote faster, sell more, and scale your services business with confidence.
Let’s talk about how XaitCPQ can support your team.