Customer story:

Paprec transformed the production and promotion of its technical briefs with XaitProposal

By combining centralised content governance, co-authoring, and smart automation, PAPREC has significantly elevated the quality and impact of its technical proposals — driving success in a highly competitive and regulated market.

Paprec-logo-rgb-color-cropped

Region
France

Company size
16000

Industry
Energy

Solution
XaitProposal

A leader in sustainability and innovation

With 350 collection and processing sites, 29 waste-to-energy plants, and 16,000 employees across ten countries, PAPREC is the number one recycling company in France. The group serves over 70,000 customers and generates €3 billion in annual turnover.

Each year, PAPREC processes 16 million tonnes of waste and produces 3 TWh of low-carbon energy, helping avoid 7.1 million tonnes of CO₂ emissions. As a key player in Europe’s green transition, PAPREC responds to hundreds of complex public tenders — each requiring detailed, high-quality technical documentation.

"We no longer wanted to lose a tender because of poor technical scores”.

From inefficiencies to missed opportunities

Behind this success lies a demanding proposal process. PAPREC’s technical briefs are often hundreds of pages long, shaped by shifting regulations and tight deadlines.

"We were at the mercy of the writer's ability and taste for writing".

  • Time-intensive formatting: Engineers spent up to 4 of 12 days per brief just on writing and layout.
  • Risk of outdated content: No governance meant outdated or inconsistent material often made its way into submissions.
  • Style inconsistencies: From punctuation to tone, the quality varied depending on who was writing.
  • Collaboration barriers: Engineers worked in silos, without structured input from sales or marketing.

"Engineers tend to express features, not customer benefits”.

About Paprec

The Paprec group or Paprec is a French company specialized in industrial and household waste management and recycling. Founded in 1994 by its current chairman, Jean-Luc Petithuguenin, its headquarters are located in Paris.

 

As of 2023, the Paprec group operates in ten countries in Europe and Asia and collects 15 million tons of waste, which are processed in its 300 sites or factories. The company employs 13,000 people and its total revenue exceeds 2 billions euros in 2022. It is currently the leading recycling company in France and the third-largest in waste management and energy recovery.

“We no longer wanted to lose tenders due to low technical scores.”

– Olivier Beau, Head of Eco-Organisations Paprec

The solution: Co-authoring, standardisation, and speed

PAPREC implemented XaitProposal to modernise their proposal creation. The transformation was immediate. With XaitProposal, they:

  • Industrialised document production with reusable content blocks and templates
  • Introduced an editorial charter with 12 clear rules for consistent tone and structure
  • Centralised content management so all teams work from the same, validated repository
  • Enabled real-time collaboration between engineers, sales, and marketing

They also rolled out XaitWebProposal to present innovative digital offers more interactively and professionally—especially for internal training and follow-up meetings.

‘We've reviewed our offering, clarified what we wanted to say, and promoted our new digital keypads and greener engines’.

The Features That Made the Difference

"Today we have achieved our quality objective. Our customers are saying: “your files are above the rest”."

Plan mode: Engineers can instantly reorganise content without breaking layout—saving hours per brief Customisable fields and search & replace: Key areas that need tailoring per tender are easy to update consistently Commenting and collaboration: Streamlined input from all stakeholders

Sharper Proposals, Stronger Team, Better Wins

"We recently won a major contract in the south of France, and the agency was very proud. We got very good feedback on the quality of the brief."

  • Boosted perceived quality: Clearer structure and compelling tone
  • Standardised branding: Strengthened PAPREC’s image
  • Time savings: More time for analysis, less on formatting
  • Wider team involvement: 15 engineers and 15 sales co-editors
  • Better onboarding: Young engineers adopt the tool quickly

“This has enabled us to integrate young design engineers more easily’”

– Olivier Beau, Head of Eco-Organisations Paprec

Proof in the Performance: Results That Speak Volumes

  • 178 tenders produced, including 72 waste collection contracts since July
  • 63% of submissions created with XaitProposal, peaking at 86% in March
  • Record wins in markets using XaitProposal
  • Rapid adoption across engineering and sales teams

From complexity to clarity: proposals that win

PAPREC’s journey with XaitProposal is proof that when proposal teams are empowered with the right technology, results follow. Centralised content, guided writing, and real-time collaboration have helped them submit faster, stronger, and more unified proposals.

The Next Chapter in PAPREC’s Proposal Evolution

  • Launch of a new “waste collection centres” master
  • Expansion of XaitWebProposal across departments
  • Full rollout across PAPREC branches to standardise all tender documents “Less time on form, more time on studies. That’s what we want.”

“The more they use XaitProposal, the more they like it.”

– Olivier Beau, Head of Eco-Organisations Paprec