If the price is right, you should win every time. Do you?
Probably not. With hundreds of pages of text for your client to look at, you need to make it interesting. How? By producing a proposal with a winning layout, that truly grabs your client’s attention.
Paragraphs and headings
Use paragraphs and headings throughout your proposal, as it will make important information stand out. The client will be skimming through your proposal, and will only stop to read if the paragraph if the heading is interesting.
Key text is presented down the left margin, and can be used to enhance your unique selling points. This text makes your capabilities stand out. There is no way your client will miss why they should choose you.
Make your proposal interesting and easy to ready by using relevant graphics and diagrams. The graphics used must grab the attention of the reader, and be easily understood. Graphics must give a clear message, and help you communicate more effectively. Otherwise, leave them out.
Make your proposal readable! Use font, color and white space to make reading your proposal a pleasant experience for your client. Use an appropriate template.
How can XaitPorter help?
XaitPorter can help you create business winning layouts. XaitPorter takes the pain out of proposal writing, because all layout and formatting is automatically taken care of.
- Before you start writing your proposal, you choose a pre-made template for your document. Your template will determine fonts, colors, font sizes, headers, footers etc. Your writers won’t be able to change a thing, and the formatting will stay consistent throughout the document.
- Add key text at the click of a button. It really is as easy as that.
- In XaitPorter, you can add high resolution graphics without ruining the formatting. Add or remove a picture, without having to worry about anything going wrong.