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Happy National Day England!

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Kris Sæther



2 min

St George Day, the day honouring the dragon-slaying saint has been an important festival since the 15th Century. St George overcame the dragon, which ends with the conversion of the dragon's grateful victims to Christianity.

Entrepreneurs are the dragon-slayers of the 21st century

A white paper published by IDC, estimates that information workers waste 21.3% of an organization's total productivity. In monetary terms, this equals a whopping $19,732 / year per knowledge worker. This is a massive loss to any organization, which is often known, but not acted upon. Information workers need solutions that enables them to improve the document production process.

"To win in business, you must take action that overcomes the dragon inside of you. You silence the persuasive inner critic, push through the fear and ignore thousands of years of reptilian conditioning intent on holding you back." - SEE REFERENCE

How can slaying dragon be important for your bids?

Well, part of your bid strategy could be to find your sweet spot - and thereby your competition's weak spot. Your proposal strategy could then be to ghost your competitors, the dragons, weaknesses, while you, the dragon slayer, highlight the benefits. 

Hope you all have a great celebration of St George Day. And, if you are interest to learn more about St George Day: Here are some interesting facts


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Kris Sæther

Kris Sæther is Chief Commercial Officer of Xait. He holds a Bachelor of Science in Graphic Media Studies, and has worked in financial communication in London and Frankfurt prior to joining Xait. He has 20+ years experience from the information management industry. Kris is an avid runner and skier, and a passionate fan of the world’s coolest soccer team, Tottenham. If he is not working or running you will find him cheering for his two daughters on the handball court.

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